Panerai Has Opened ItsLatest Boutique in India

Bengaluru Express
Bengaluru, March 19:
An invitation to discover the universe of the Legendary Maison
Panerai, the Swiss manufacturing watch brand distinguished by its unmistakable Italian design, has unveiled a
new
boutique in Bengaluru in collaboration with leading retailer Art of Time.
Strategically located in the renowned Mall of Asia and spanning over 65sqm, this is the fourth flagship store in the
country, representing a significant milestone in the expansion of the Maison’s distribution network in the region.
“We are thrilled to have opened the doors to our new boutique in Bengaluru, as a strategic move in Panerai’s
expansion in the market. This opening, enriched by Art of Time’s longstanding customer-oriented expertise, will
support our business model in strengthening Panerai’s global retail network. By establishing a presence in one of
the country’s primary locations, we reaffirm our commitment to business growth and brand strengthening in the
region”, stated Jean-Marc Pontroué, CEO of Panerai.
The new Indian address has been specially designed with expansive transparent windows, to foster a visual
dialogue with the world outside, while offering an open view of the interiors, igniting the curiosity and encouraging
passer-byes to step into the Panerai’s world and watchmaking universe.
Upon arrival at the boutique, clients will spot the Panerai logo, bold and distinct, and the brand’s emblematic
luminescent clock, retro illuminated to recall the Super-Luminova®️ fluorescence, a shared feature of all Panerai
watches. This fully operational timepiece, strategically placed for elevated visibility represents an unmistakable
nod to the brand’s DNA, underscoring its domain in luminescence.
The carefully curated interior features maritime-inspired blue accents nodding to the nearby sea and the brand’s
diving heritage, as well as incorporating marble-effect floors reflecting Italy’s rich architecture. The space is then
divided thoughtfully, with distinct areas for different product lines, with wood veneer, metal grids and lighting
design playing a crucial role in setting the boutique’s ambiance.
Adding to the boutique’s allure, the venue features the Bar Italiano, a dedicated space that is an homage to the
coffee tradition, inviting guests to savour authentic Italian coffee in a comfortable and convivial setting.
As Panerai continues to expand in the region, this new address stands as the embodiment of an elevated
experience, able to exude the warmth and familiarity of Italian hospitality, where each visitor is welcomed as an
esteemed guest.
For more information, please contact the Panerai team or visit the new boutique at Mall of Asia, Bengaluru.